Late 19th - Three Vintage French Advertising Trade Cards - Humorous Scenes - Early Cycling Fishing Beach - Belle Epoque Ephemera.

This charming collection features three original Late 19th Century French advertising trade cards from Chicoree Arlatte, a prominent chicory brand based in Cambrai. These vintage chromo cards were likely given as premiums with their products, encouraging customers to collect the entire series. Each card showcases vibrant, detailed illustrations that capture the humorous spirit of the Belle Epoque era, making them delightful pieces of historical ephemera for any collector or enthusiast of vintage advertising.

The first card, titled 'Mince De.... Byciclette!!!', depicts a comical cycling scene where a gentleman is mid-fall from his bicycle, while a woman gracefully rides past and another man reacts in the background. The second card, 'Aussi Embrouille Qu'une Question Diplomatique !!', presents a humorous fishing escapade with two individuals, one in a boat and one on the shore, both entangled in their fishing lines, set against a tranquil riverside landscape. The third card, 'Un Charge D'affaires !', illustrates a lively beach or shore scene with a group of elegantly dressed people, including a man carrying luggage and a small dog, with a sailboat visible in the distance.

These intricately designed chromolithographs highlight the rich artistic style of their period, featuring bold silhouettes against muted backgrounds and gold detailing. They offer a unique glimpse into the advertising methods and popular culture of late 19th-century France.