Late 19th - 4 French Advertising Trade Cards - Humorous Illustrated Chromos - Vintage Grocery Store Ephemera - A. Larrivé Auxerre

This lot features four charming Late 19th-century French advertising trade cards, often referred to as 'chromos.' Each card presents a vibrant, hand-colored illustration depicting a humorous scene from daily life, complete with a short, witty dialogue in French. These delightful pieces of ephemera were designed to engage potential customers with playful anecdotes while subtly promoting a local business.

One card shows a school inspection, where a boy humorously explains irregular verbs are 'ceux qui... me font mettre le plus souvent en retenue' (those that... most often get me detention). Another depicts a hunter whose flamboyant attire is said to 'faire sauver le gibier' (make the game run away).

The reverse side of these cards reveals the advertiser: 'A. LARRIVÉ - ÉPICERIE, COMESTIBLES - VINS - LIQUEURS - SPIRITUEUX' (A. LARRIVÉ - GROCERY, FOOD - WINES - LIQUEURS - SPIRITS), located at 50-52 Rue du Temple, Auxerre. These colorful illustrations and lighthearted humor offer a fascinating glimpse into late 19th-century French culture and advertising practices.