{"product_id":"late-19th-3-french-trade-cards-samuel-bouche-auxerre-vintage-advertising-ephemera-children-illustrations-fashion-store-promo","title":"Late 19th -3 French Trade Cards - Samuel-Bouché Auxerre - Vintage Advertising Ephemera - Children Illustrations - Fashion Store Promo","description":"This lot comprises three antique French trade cards, known as chromos, from the Samuel-Bouché establishment at 19, Place du Marché, Auxerre. The text 'A la Ville d'Auxerre, Nouveautés et Confections' translates to 'At the City of Auxerre, Novelties and Ready-to-Wear,' identifying the business as a department store for new merchandise and tailored clothing. These charming cards showcase a prevalent promotional advertising style of the era, designed to attract local clientele through appealing illustrations.\u003cbr\u003e\u003cbr\u003eThe first card features a young girl in a pink dress and a red hat, standing in a green landscape. She holds a delicate branch of cherry blossoms. A small butterfly hovers nearby, enhancing the serene outdoor scene and evoking spring's freshness, a common theme in period advertisements.\u003cbr\u003e\u003cbr\u003eThe second card portrays another young girl, seated beside a large basket brimming with colorful flowers. She wears a simple dress, white apron, and a light blue hair ribbon. The rustic background suggests a natural setting, subtly emphasizing beauty and the 'nouveautés' (novelties) offered by the advertised store.\u003cbr\u003e\u003cbr\u003eThe third card presents a third child, standing, wearing a wide-brimmed straw hat tied with a pink ribbon. She holds a small bouquet and carries a complementary floral-decorated basket. Her striped dress, apron, and bright red stockings create a lively, fashionable image, reflecting the 'confections' (ready-to-wear) aspect of Samuel-Bouché. ","brand":"AW","offers":[{"title":"Default Title","offer_id":55680874414428,"sku":"0208-60","price":8.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0939\/8491\/5804\/files\/IMG_0732.jpg?v=1760023628","url":"https:\/\/www.authentic-wonders.com\/products\/late-19th-3-french-trade-cards-samuel-bouche-auxerre-vintage-advertising-ephemera-children-illustrations-fashion-store-promo","provider":"Authentic Wonders","version":"1.0","type":"link"}